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We knew it was good. Now everyone in West Virginia can recognize our fried bologna sandwich

Forget Deliverance. Appalachia isn’t a punchline. It’s a powerhouse. For too long, it has been defined by what it lacks: industry, opportunity, sophistication. That’s lazy thinking. Scratch the surface and you’ll find a region with deep creative reservoirs, unmatched resilience, and a cultural backbone that America leans on more than it admits.